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According to Google, 97% of consumers use the web to search for indigenous businesses – and if the mainstream of your potential clients are online, you ought to be, too. Having a sturdy online [...]

Image is everything. How you appear to the world is your personal brand. This, therefore, means a strong brand is preferable than a weak, uninteresting and unpolished one. Here are five ways to [...]

Creating loyal customers is different from creating repeat sales. Just because someone consistently requires your service or product does not make them loyal. It could be your price, convenience, [...]